MSG Chase Ceiling Graphics Package

 

Role: Art Direction, Design, Animation

Client: Madison Square Garden

Concepts

Our team of designers were approached by executives to pitch alongside other reputable design houses to have the opportunity to design a new graphics package for the ceiling boards in the main lobby located in the arena.

 

Each designer in our team came up with our own concept art and boards to pitch. My approach was something more modern, more clean and more appealing to a potential millennial fanbase. My designs eventually won the pitch and was given responsibility to head the project.

Animation

New York Knicks

Essence Carson

New York Liberty

Thank you.